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Regenerative Branding and Systems Thinking

A Conversation with Alexandra Moeser

I met Alexandra at an Orange County’s Certified B Corp event and when we found out we had a deep admiration for Fritjof Capra and other systems thinkers, we decided we needed to have a conversation! We recorded this podcast which touches on:

-Nature and bodies as systems

-True sustainability

-Cartesian dualistic thought

-Business as ‘machine’ rather than nature

-Emphasis of profit over people in business

-Nature and regenerative branding

-Companies that are embracing regenerative branding

Please note: The opinions expressed here are only of Alexandra Moeser and Cynthia West, and do not represent Chapman University.

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